Prime Motorcycles Melbourne operates a multi-brand powersports dealership at 1124 West New Haven Avenue, representing Aprilia, Benda, Benelli, CFMOTO, Denago, Moto Guzzi, MV Agusta, Piaggio and Vespa. The showroom includes motor scooters from Piaggio and Vespa alongside the shop’s motorcycle inventory, giving scooter shoppers a full-service dealer rather than a limited specialty lot. A service department handles maintenance and repair work on scooters and motorcycles, and the parts counter supplies OEM and aftermarket components for the brands the store carries. Denago electric bikes appear in the lineup as well, extending the shop’s service scope to e-bikes sold through the dealership. Staff assist buyers with model selection and help owners schedule service appointments during business hours. The dealership keeps a retail presence stocked with gear and accessories for riders. Operating Tuesday through Saturday from 9:00 AM to 6:00 PM, the store closes Sunday and Monday. The shop can be reached at (321) 587-4697 for questions about current scooter inventory, service scheduling, or parts availability.
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